The VPRO uses functional cookies to make the website work properly and analytical cookies to measure the use of the site.

For cookies that allow third parties and/or the VPRO to follow your surfing behaviour, you must give separate permission below. You can revoke this permission at any time.

The VPRO uses functional cookies to make the website work properly and analytical cookies to measure the use of the site.

For cookies that allow third parties and/or the VPRO to follow your surfing behaviour, you must give separate permission below. You can revoke this permission at any time.

  • Social media cookies:
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    This allows you to view embeds (videos, articles, music, etc.) from third parties on this website.

  • Necessary cookies:
    required

    Cookies that ensure this website functions properly

  • Analytical cookies :
    required

    Cookies with which we can measure the use of the website

What are cookies?

Websites employ helpful and useful techniques that increase usability and make the site as interesting as possible for every visitor. The most well-known examples of such techniques are cookies and scripts (hereinafter collectively referred to as "cookies"). Cookies can be used by website owners or by third parties – such as advertisers – who communicate through the website you are visiting. 

The use of cookies is safe. No personal information, such as a phone number or email address, can be derived from cookies. Cookies therefore cannot be used for email and telemarketing campaigns. 

We consider it of great importance that you know which cookies our websites use and for what purposes they are used. We want to safeguard both your privacy and the user-friendliness of our websites as much as possible. Below you will read more about the cookies used by and through our websites and for what purposes.

Why cookies

The Dutch Public Broadcasting (NPO) places specific cookies to enhance the user experience for visitors. These cookies help with functionality and are intended to provide insight into the performance and effectiveness of the websites. This allows us to make the visited website as user-friendly and engaging as possible for the visitor. No data is collected that can be used to track individual users.

Necessary cookies

Cookies that ensure this website functions properly The websites of the VPRO use cookies to ensure that our websites function properly. We use cookies for:

  • remembering information you fill in on different pages, so you don't have to re-enter all your data every time 
  • passing information from one page to the next, for example when filling out a long survey or when you need to enter a lot of data for an online order
  • storing preferences, such as language, location, desired number of search results to show, etc.
  • storing settings for optimal video display, such as desired buffer size and screen resolution data
  • reading your browser settings to display our website optimally on your screen
  • detecting misuse of our website and services, for example by registering a number of consecutive failed login attempts
  • evenly loading the website, keeping the site accessible 
  • offering the possibility to save login credentials, so you don't have to enter them again each time 
  • enabling the ability to respond to our websites 
  • showing or hiding content that should only be visible to returning or initial visitors

Necessary cookies

namedomainfunctionlifespan
CCM_ID.vpro.nlFor showing the correct personal settings1 year
CCM_Wrapper_Cache.vpro.nlfor the correct functioning of the cookie module1 hour
Cookie_Category_[CATEGORIENAAM]visited websitestores the consent of the cookie module10 year
Cookie_Consentvisited websitestores general consent of the cookie moduleHalf year
balancer://ddu14clustervisited websiteCookie related to hosting optimizationsession
_cfduidvisited domain / .npo.nl / .omroep.nlCloudfare session cookie7 year

Webstatistics

Cookies with which we can measure the use of the website

To determine which parts of the website are most interesting to our visitors, we continuously try to measure using the software of Piano Analytics, NPO GoVolte, and Matomo Analytics. It is part of the (legal) task of the Public Broadcasting Service to report on our performance. For this, it is necessary to keep web statistics. We also participate in the national internet reach survey DDMM. For this, we use tags that can set cookies.

Cookies set by Piano are NPO-specific and are not used to track NPO visitors outside of NPO sites. Cookies set by Matomo do not contain personal data.

From the information we collect in this way, statistics are made. These statistics give us insight into how often our web pages are visited, where visitors spend the most time, and so on. This allows us to make the structure, navigation, and content of the website as user-friendly as possible. We cannot trace the statistics and other reports back to individuals.

We use cookies for:

  • tracking the number of visitors to our web pages
  • tracking the duration each visitor spends on our web pages
  • determining the order in which a visitor visits the different pages of our website
  • assessing which parts of our site need adjustment
  • optimizing the website, including via A/B testing

Webstatistics

NameDomainFunctionLifespan
_hjIncludedInSamplevisited vpro domainHotjar session ID measuring funnels1 year
_hjClosedSurveyInvitesvisited vpro domainHotjar survey modal1 year
_hjDonePollsvisited vpro domainHotjar poll widget1 year
_hjMinimizedPollsvisited vpro domainHotjar poll widget1 year
_hjDoneTestersWidgetsvisited vpro domainHotjar Testers form1 year
_hjMinimizedTestersWidgetsvisited vpro domainHotjar Testers minimization1 year
_hjIncludedInSamplevisited vpro domainHotjar session ID for funnels1 year
atidvisitorvisited vpro domainPiano Analytics: Audience measurement, list of sites visited by user, and storage of user identification6 months
atremancurrent domainPiano Analytics: Audience measurement, storage of campaign attributes in browser memory30 days
atredircurrent domainPiano Analytics: Audience measurement, maintain campaign attributes via JavaScript redirect30 seconds
atsessioncurrent domainPiano Analytics: Audience measurement, list of campaigns during visit to prevent double measurements30 minutes
idrxvratconnect.npo.nlPiano Analytics: Tracking, identification of browser/visitor across sites13 months
atkantaridvisited vpro domainPiano Analytics: Stores Kantar API reply (only for registered Kantar panel members)7 days
atkantarsessionvisited vpro domainPiano Analytics: Determine session length for Kantar panel members1 year
npotag__dvpcurrent domain (visitor ID)NPO Tag: Follows user behavior2 years
npotag__dvscurrent domain (session ID)NPO Tag: Tracks session behavior30 minutes
npotag_cs_fpidcurrent domain (visitor ID)Unique ID for National Media Research purposes3 months

Cookies for Social Media Content

These cookies are used to display content from social media platforms on the website. This includes embedded media from services such as YouTube, Vimeo, SoundCloud, Spotify, Bandcamp, and others.

For the cookies these platforms place and any data they may collect, we refer to the privacy and cookie statements provided on their own websites. Please note that these statements may change over time, and VPRO has no control over them. We recommend reviewing the privacy and cookie policies of these services:

Social media Cookies

NameDomainFunctionDuration
Due to the way the internet and websites work, we may not always have insight into the cookies that are placed by third parties via our website. This is particularly the case if our web pages contain so-called embedded elements; these are texts, documents, pictures or films that are stored at another party's premises, but that are shown on, in or via our website.

Adjust cookie settings and more information

The cookie settings for this website can be adjusted at any time according to your personal preferences. The page where you can modify these settings can be accessed via this link: Cookie settings. Here, you will also find detailed information about the specific cookies we use.

Deleting cookies

Deleting cookies in Firefox: Go to Tools > Options > Privacy tab. Click on Clear your recent history. Under Details, you can specify what you want to delete. Make sure to check Cookies. You can also select the time range for the cookies to be deleted. Choose Everything.

Deleting cookies in Chrome: Click on the three-line icon in the top right corner. Click on More tools > Clear browsing data… Make sure that “Delete cookies and other site and plug-in data” is checked. You can also select the time range for the cookies to be deleted. Choose Everything.

Final remarks

We may need to adjust these statements from time to time, for example, if our website or the regulations regarding cookies change. We are allowed to modify the content of the statements and the cookies listed in them at any time and without prior notice. We recommend checking this webpage regularly for the latest version to determine whether you want to revise your consent.